ILLUSTRATOR TYPOGRAPHY GRAPHIC DESIGN BRAND IDENTITY CALLIGRAPHY



              Capsule collection: T-shirts, bandanas, phone cases               and posters  






ATELIER SAWSEN  ATELIER SAWSEN ATELIER SAWSEN


Cours de Méditation calligraphique sur les 99 noms d’Allah et Initiations à la calligraphie arabe

         
 
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Coco Lily

This project is the creation of an identity for the vegan skincare brand Coco Lily. The establishment of their identity involved writing their manifesto, which was crafted from a children’s rhyme, and it portrays Coco Lily’s products as natural elements to plant on our skin.
    The joyful, curious, and soft identity is reflected through a palette of bright, comforting colors, as well as the logo I designed, which is both organic and dynamic. We also selected a wide range of images that convey the same spirit.
    In line with this identity, we created a mobile app allowing users to customize their own products, as well as establishing a presence on social media.






 

Project created with Shu Zhang.